Use Instagram filters and effects to add a personal touch to your profile picture. Experiment with different styles to harmoniously fit the image into your overall concept.
After you're happy with the result, click "Save." Your new profile picture will automatically be updated on your account. Feel free to share the change in your story to make your followers aware of it.
If you're changing your profile photo as part of a branding strategy, make sure the change contributes to your brand's consistency. A clear brand identity strengthens recognition.